Location: Berkshire College of Agriculture
Salary: £33941.00 to £36541.00
We have an exciting opportunity for experience candidate to join the Windsor Colleges Group as a Senior Social Media and Marketing Executive
About Us
The Windsor Forest Colleges Group (TWFCG) is a leading education provider in the South-East. Our staff work across 4 main campuses at Langley, Windsor, Strodes-Egham and Berkshire College of Agriculture-Maidenhead. Our teams place the learner at the heart of all we do and in our state-of-the-art learning environments we are proud to deliver education and training to a diverse group of students and businesses each year.
Our mission is to inspire ambition and make a positive difference to lives through learning. We are keen to recruit talented individuals who are passionate about helping us to deliver the highest standards of education and training to local people, communities, and businesses. In return, we offer a supportive and inclusive working environment, where everyone’s skills and ideas are valued and respected.
Senior Social Media and Marketing Executive
The Senior Social Media and Marketing executive is responsible for planning, implementing, monitoring and reporting on high-quality, targeted digital marketing campaigns to drive student recruitment and other marketing objectives.
The role requires a deep understanding of all things digital marketing, and a passion for developing content, and creative approaches to reach and communicate with our target audiences – primarily our future students.
The postholder will line manage the ‘Digital designer and content creator’, working closely with the Head of Marketing to lead on web and social media content, as well as overseeing all print media.
Working within the wider Marketing department, you will support the ongoing development of the College’s digital services, working in a user-focused, data-driven, iterative and open way. With a strong understanding of Content Management Systems (CMS / Wordpress), Search Engine Optimisation (SEO), Pay-per-click (PPC), social media, analytics and (customer Relationship Management) CRM platforms, the role ensures all are being effectively developed and leveraged to ensure strong ROI across all digital marketing activities.
You will be an excellent communicator and team player, able to engage with staff to coordinate improvements to our digital marketing approaches.
This is an opportunity for a passionate individual who wishes to work in a truly stimulating environment.
For further details on this role please refer to the attached job description/person specification.
Our staff benefit from:
Excellent work/life balance with generous non-working day entitlement
Access to excellent defined benefit pension schemes
Access to a wide range of subsidised leisure courses
Free on-site parking at all sites
Cycle to Work Scheme and Season Ticket Loans
Family friendly policies to support Work Life Balance
NUS cards offering a wide range of discounts
Various health & wellbeing benefits including discounted gym memberships, confidential staff counselling and discounted hair and beauty treatments at The Salon at our Langley College site
Please be advised that the vacancy will close on Tuesday 3rd January 2022
Interviews and shortlisting for this post will be rolling basis so may close earlier than the planned date above.
To apply please visit our careers page and complete the online application form.
Please ensure you pay particular attention to the supporting statement of the online application form making sure to include details of how you meet each of the essential criteria listed on the person specification.
The College is committed to safeguarding and promoting the welfare of children and young people and expects all its staff to share this commitment. Successful applicants will be required to undergo an enhanced DBS and Barred List check along with other legally required checks which are an essential part of the safeguarding process.